October 2025

OCT 6, 2025 How to design for Attention, Clarity, and Human Perception. We are surrounded by visual stimuli every single day—advertisements, event flyers, road signs, work presentations, apps, websites, reports. Whether we are navigating a city or sitting in a meeting, we are constantly processing visual information. Visual information is often use as a form of communication, and their effectiveness depends on how well they are designed for human perception. In marketing, it’s about grabbing attention and appealing to the right audience. On the road, direction signs must be instantly recognizable and easy to interpret, even at high speed. In airports or transit stations, clarity can mean the difference between catching a connection or getting lost. How often have you found yourself in a workshop or meeting, staring at a presentation full of tiny fonts, cluttered slides, or poor color choices that make it